Crayola’s
Is it Real or is it Crayon
Social Media Reels
At my internship with First Generation in Allentown, PA. We created some short-form videos for Crayola’s social media accounts. In these videos, we created scenes from the fall season of different sets, hiding some objects made from crayons amongst regular objects. The viewer then has to guess what is real and what is crayon. I had the opportunity to assist with creating the crayon props and filming.
-
Silicone-Mix
Wax Melter
Crayola Crayons
Markers
Hot Glue
Filmed on Iphone -
Concept Development
Mold-making
Crayon Melting
Prop Building
Handlettering
Filming
Set Design -
Project Manager
Dawn Motolese
Art Director
Idalmi Rivera
Director of Photography
Jenn Marinello
Crafter
Carlos Franqui
Halloween Café
☕️🖍️Can you guess what items in this Halloween Cafe are real or crayon? Let us know if your guesses were right! #HalloweenCrafts #RealOrCrayon
We created mugs from melted crayola crayons in silicon molds of existing mugs
I hand-lettered the menu
Thanksgiving Table Scene
🍁🦃 Real or Crayon: Thanksgiving Dinner Edition. Which table-top essentials are real and which are crayon? Tell us how you did below! 🦃🍁 #RealOrCrayon #ThanksgivingDinner #CrayolaCrayons
We created a Thanksgiving scene made of real and crayon items, to reveal the crayon items. I drew a simple hand turkey, which we colored in as we went
Pumpkin Patch
🎃 🖍️ Real or Crayon? Guess which pumpkins are real, and which are made of #Crayon. Let us know if you were right 👇 #RealOrCrayon #Crayola #FallCrafts
We ended with a classic pumpkin patch, molding the pumpkins was a challenge as they floated in the silicon. The end result was a convincing fall scene.